February 13, 2019 by Nicole Crognale
Posting more attractive pictures is a great way to engage and grow your social media audience but many business owners still make common mistakes or lack confidence that they can take a truly great shot. The good news is it's surprisingly easy to make some simple adjustments that really elevate how your business looks online.
February 6, 2019 by Nicole Crognale
Some tips for a good blog post by a Chief Financial Officer of a Fortune 500 company like you would be to have a catchy headline that makes sense and relates to your audience while the content of your good blog post contains a mix of long and short sentences for easy reading without rambling because readers like to take a little break to process information before you jump into your next thought while your good post also doesn't have no grammar or speling errors.
January 30, 2019 by Mark Davey
When you visit many small business websites, it's immediately clear the About Us page was cobbled together as an afterthought. Frequently it contains little more than an address and hours of operation, and that is such a wasted opportunity.
A well-designed About Us page serves as a brief summary of your unique business. It lets readers know exactly what's special about your products or services, and why they should choose you instead of your competition.
January 22, 2019 by Darcy Darbyson
When designing social media content, most small business owners carefully consider every visual aspect from images to colours. However, far fewer give enough though to which font they should use.
In reality, font choice is one of the most important factors in creating a social media campaign that accurately and effectively conveys the personality of your business.
December 14, 2018 by Nicole Crognale
Although live video has been around for a while, some small business owners are still hesitant to take advantage of its many benefits. The fear of using new technology for the first time or making a mistake while broadcasting can be daunting. But the truth is there really isn't anything to be afraid of and no reason why you can't join the many small business owners who use live video to grow their business.